How it works
Four steps to a survey.
01
Topic
An internal title, the topic people will see, and an optional bit of context. Two minutes; the topic becomes the headline of every email.
02
Starter questions
One to ten. Each starter pairs with a short description shown next to the input. That's all you write — everything after this is generated for you.
03
Audience
Pick who’s in — a team, a function, a working group, a wave of new hires, the whole company. Build audiences by CSV upload, manual entry, or a mix. They’re reusable across surveys.
04
Depth & timing
How many rounds of follow-up, how many follow-ups per round, when to close, and whether responses are attributed or fully anonymous. Sensible defaults so you can launch on the first try.
What happens when you hit launch.
- Magic-link emails go out to everyone in your audience. No account, no password — just a personal page that walks them through the starter questions and their follow-ups.
- Follow-ups are written for each person from what they wrote and what the group is saying so far. The first person sees one set of questions; the twentieth sees questions shaped by the first nineteen.
- The readout writes itself in the background as responses come in. Reconciled answers, themes with counts, supporters named — already done by the time the survey closes.
What's in the readout.
- Reconciled answers to each starter question, with supporter counts, conflicts, and outliers.
- Themes the group raised that you didn't ask about, with response counts and verbatim quotes from the people who said it.
- Per-person transcripts when responses are attributed; aggregate-only when they're fully anonymous.
Closing rule.
The survey closes on the deadline you set, or when everyone has finished — whichever comes first.